G324 - Initial Ideas For Music Video

After listening to our chosen song "Polaroid Picture" a few times we started to brainstorm initial ideas for our music video, including possible locations, characters, storyline, target audience and shots that we have seen before which we could use. The mind map below highlights all of the initial ideas we came up with whilst the mood board indicates the sort of look we are aiming towards with our video. These were created together to ensure that we both had a thorough understanding of our idea.

Initial Ideas Mind Map:

Mind Map created by Olivia Calver with GoConqr

The mind map was created to allow us to have all of our key ideas in one place and to ensure that we had covered each of the important areas that we would need to consider when it came to making our music video. It also meant that our information would be presented in a format which was easy to follow and understand, whilst remaining aesthetically appealing which we think will make us more likely to refer back to it continuously.

Initial Ideas Mood Board (made by Sam):

We made a mood board to enable us to display pictorially the aesthetic that we would like to mirror within our video. In doing this, we not only gave ourselves a guideline to follow when it comes to location scouting, casting and choosing props, but we have also allowed ourselves to gain a deeper understanding and much clearer idea of what we would like to achieve.

Initial Ideas for each scene in draft form from lyrics:

We analysed the lyrics and made brief notes on scene ideas at the same time so that the narrative of our video comes directly from the lyrics themselves. We believe that this will make our video fit the lyrics of the song and so will stay true to the artist's intentions. In addition, by making notes of our ideas initially, it prevents us from the possibility of forgetting our ideas and therefore enables us to continue constructing our narrative faster than we would have been able to if we had to try and remember them. This saves us time in the long run which we can put to better use in later stages of the process.