Wednesday 11 November 2015

G324 - Analysing A Folk Digipak; Jack Johnson - In Between Dreams


This 4 panelled digipak created for Jack Johnson's In Between Dreams album uses a relatively minimalistic approach with a main focus on graphic designs as oppose to photographs, despite these still being present in the design. It appears that the juxtaposition between the vibrant yellow and the contrasting black has been used to indicate the theme of the album which juxtaposes the ideas of happiness (the yellow) and sadness (the black) throughout. The use of white and other pale tones on the inside of the digipak connotes the innocence of dreams and happiness as well as the purity of both Jack Johnson's music and personality. This links to the album title itself which also conveys an idea of this innocence due to its reference towards reality breaking up dreams rather than dreams breaking up reality.


The small typography on the front of the album allows the graphic to become the focal point of the digipak. This allows the idea of contrasting ideas to become the most evident aspect of the album and is repeated throughout. By using a graphic design rather than a photograph, the album cover appears to be representative of a dream rather than the reality which is reflected by the photography on the inside of the digipak.
The photograph used on the inside cover of the digipak has been constructed to continue the theme of innocence that is so evident with the album. The pained expression on Johnson's face indicates the sadness shown in the album whilst the guitar being placed in front of him becomes symbolic of a shield. This indicates the way in which Jack Johnson uses his music as a form of protection by using it as a release for his emotions, whilst disguising his true self behind it. This therefore adds to the presentation of his innocence.

This will help me when it comes to creating my own digipak as it has allowed me to see how the use of graphics and photographs can be used to complement each other as well as reflecting the tone of the album subtly and effectively.

No comments:

Post a Comment